Tag: inclusive development



Joji does her presentation before business and government policy makers

The Duterte Administration is being handed a very strong Philippine economy.  “It accelerated 6.9 percent in the first quarter of the year, the fastest among 11 selected economies in Asia,” according to the latest report of the Philippine Chamber of Commerce and Industries. “It outpaced expansions in China (6.7 percent), Vietnam (5.5 percent), Indonesia (4.9), and Malaysia 4.2 percent).”

But this economic growth is not being felt by at least 80% of the Filipino people. According to a presentation of the National Economic Development Authority (NEDA), only 3.9% are fully enjoying the benefits of this economic growth. The middle class, 16.9% of the population, are barely experiencing it. The masses, 79.2% of the population, are not experiencing this growth at all.

Because of this, the Asian Institute of Management (AIM) organized a conference — “Towards A Shared Prosperity: Building Synergies in Competitiveness and Development,” which was held at Dusit Thani Hotel in Makati City last 24 August 2016. They have realized that —

Much has to be done to reach under-served markets and align incentives with growth. The confluence of government, business, civil society, and academic efforts can help create the structural change that is needed to build capacities, create more and better jobs, expand real income, and alleviate poverty in the long-term.

Joji was invited to be one of the plenary speakers on the topic, “The Contribution of Enterprise to the Growing Inclusive Market Initiatives.” She started by telling them the story of Coffee For Peace:

Coffee for Peace, Inc. (CFP) was established on April 15, 2008 in Davao City. It began when the founders facilitated an informal conflict mediation in the field between a Migrant farmer and a Bangsamoro neighbor. The two were trying to kill each other for the ownership of the rice field ready for harvest, regardless of who planted the rice or who owned the land.  Instead of shooting each other, the two were invited for a dialogue over coffee.  Since then, the two avoided killing each other. They started inviting other members of the community to have coffee together — for peace.

CFP started as an Income Generating Program (IGP) of the PeaceBuilders Community, Inc. (PBCI)—a Mennonite peacebuilding movement in the Philippines that exists (a) to train and multiply effective Peace and Reconciliation (PAR) Team Leaders; (b) to support the leaders in organizing and nurturing their respective PAR Teams; (c) to establish contextually-relevant PAR Communities; and, (d) to develop aNetwork of PAR Communities.

To enable PBCI to become self-sustainable, an IGP was created to support its mission.

However, due to the organic social involvement of CFP, it became a separate business entity with the following mission:

:: To protect and enhance the environment

:: To walk with the farmers as they strive to improve their lives

:: To support the peacebuilders on the field.

Coffee for Peace has been training farmers on Arabica production, the principles of fair trade, trading policies and pricing, for the past 8 years. Aside from working in Mindanao, CFP has also trained coffee farmers in the Cordillera Region and is looking forward to train more in the different provinces of northern Philippines.

  • We share with them the Coffee for Peace Value Chain — “from crop to cup”
  • We inspire them to dream for their people and their community
  • We teach them the value of quality
  • We market their coffee.
  • We provide access to market.
  • We link them to other trade and industry players.

As Chairman of the Board of Coffee For Peace, I’m so confident to tell the members of our board, our investors, partners, and clients that this social enterprise is being managed intelligently and passionately by its CEO, and the business world is listening.

Joji happens to be my wife.


A segment of the participants having coffee break

What is needed now is to consolidate the reforms made, embark on the next set of reforms and move ahead at full speed. In the short-term, deepening reforms in budget execution will allow the country to use its growing fiscal space to increase investments in both human and physical capital, with positive contributions to near-term growth and quality of jobs. Over the medium-term, accelerated structural reforms are needed to enhance competition in sectors with high impact on jobs (such as rice, shipping, and telecoms), securing property rights through more systematic and administrative adjudication of land rights, and simplifying business regulations to encourage the growth of firms of all sizes, while increasing tax effort and reforming the budget execution system in order to sustainably ramp up public investments in infrastructure and social services. In all these, priority is needed in Mindanao, where decades of conflict and weak, Manila-centric policies have kept it from reaching its potential. To accelerate reforms in the future, the government, business, labor, and civil society need to work more closely together to support a package of reforms that will help the country move full speed ahead to create more and better jobs.

(World Bank, Philippine Economic Update – April 2016)






Permanent link to this article: https://waves.ca/2016/08/24/joji-represents-cfp-in-a-national-conference-on-shared-prosperity/




Joji is enrolled at the Ateneo Graduate School of Business at the Rockwell Campus in Makati City, Philippines. She actually started at the beginning of Fall 2015 but made an arrangement with the university to miss her initial classes due to our Canadian commitments and speaking engagements.


I enjoy listening to her. Here are some stuff I’m learning from her materials so far.


What is Inclusive Development?


It is a process that leads towards the goal of an Inclusive Global community.


It is based on understanding of 2 concepts:

:: inclusion

:: development

Inclusion is a process and a goal.


Diversity is a fact of life. Difference is normal. Some people are excluded from society because of difference. Difference can be due to a range of factors, some universal, some cultural and context specific.


Inclusion is about society changing to accommodate difference, and to combat discrimination. It sees society as the problem, not the person.


To achieve inclusion, a twin track approach is needed:

:: Focus on the society to remove the barriers that exclude — i.e. mainstreaming.

:: Focus on the group of persons who are excluded, to build their capacity and support them to lobby for their inclusion.

Because inclusion involves everyone in society at all levels, collaboration and networking are core strategies to achieve inclusion.


Development needs to be carefully defined.


The Millenium Development Goals provide a basic framework :


:: Develop a Global partnership for development

:: Eradicate extreme poverty and hunger

:: Achieve Universal primary education

:: Promote gender equality and empower women

:: Reduce child mortality

:: Improve maternal health

:: Ensure environmental sustainability


Key ingredients of development are:

:: poverty alleviation,

:: human rights

:: civil society participation.


Inclusive Development therefore is the process of ensuring that all marginalized/ excluded groups are included in the development process.



Through Inclusive Development, Joji is also very committed to support the UN Sustainable Development Goals.




Inclusive Development upholds the Sustainable Development Goals:


People. We are determined to end poverty and hunger, in all their forms and dimensions, and to ensure that all human beings can fulfil their potential in dignity and equality and in a healthy environment.


Peace. We are determined to foster peaceful, just and inclusive societies which are free from fear and violence. There can be no sustainable development without peace and no peace without sustainable development.


Prosperity. We are determined to ensure that all human beings can enjoy prosperous and fulfilling lives and that economic, social and technological progress occurs in harmony with nature.


Partnership. We are determined to mobilize the means required to implement this Agenda through a revitalised Global Partnership for Sustainable Development, based on a spirit of strengthened global solidarity, focussed in particular on the needs of the poorest and most vulnerable and with the participation of all countries, all stakeholders and all people.


Planet. We are determined to protect the planet from degradation, including through sustainable consumption and production, sustainably managing its natural resources and taking urgent action on climate change, so that it can support the needs of the present and future generations.



Permanent link to this article: https://waves.ca/2015/12/03/joji-is-enrolled-in-a-masters-degree-program-in-entrepreneurship/


See Photo Album

From the 20th to the 22nd of January we were in Bukidnon Province. We met with the architects of Central Mindanao University’s Mount Kalayo Institute for Social Enterprise Growth (MKISEG) to explore the possibility of a partnership between MKISEG and Coffee For Peace to create a program for training indigenous farmers in coffee cultivation.

We also made sure to spend time catching up and fellowshipping with the PAR Bukidnon team and with the enthusiastic young missionaries of the Kalinaw Youth Movement — PAR Bukidnon’s campus ministry at CMU.

Pastor Manny Alquino of PAR Bukidnon gave us a tour of his Sidlak Pinoy operation — a social enterprise which creates inexpensive house-building bricks out of Bukidnon’s abundant river silt mixed with the ash of burnt rice hulls.

Before heading back to Davao, we joined MKISEG in presenting our coffee education plans to the regional office of the National Commission on Indigenous Peoples. The NCIP shares our hopes for an improved quality of life among Bukidnon’s marginalized IPs.

Permanent link to this article: https://waves.ca/2015/01/21/4436/